Prepared for the Storm: Why Structure Beats Intuition

Today an old friend called me. He had just spoken with one of my colleagues about financial matters and was considering whether he should seek advice. He isn’t a finance professional and felt unsure whether he was doing the right things, making the right assessments, and whether he was prepared for future storms.

But this friend is anything but a lightweight.

He has always been someone who thinks things through carefully and plans with a very grounded, realistic mindset. I was certain he had already asked himself far deeper questions than I — or my colleague — ever could. What he might be missing is simply the structure around it.

The takeaway:

He should start documenting his thoughts more deliberately. He and his wife — who is also a co-owner — should capture the key points from their discussions, outline the scenarios they develop for the future, and record the lessons learned. After two to five years, they can revisit everything: Were the assumptions and scenarios from back then correct? Did the ROI calculations hold up? Or where did things deviate?

Was I able to help him as a friend?

I believe so. He liked the idea of taking all his existing financial plans, assumptions, and forecasts and putting them to the test — categorising fixed and variable costs, defining what could be scaled down in a crisis, and ultimately creating a “drawer-ready” contingency plan. He found that a very helpful approach.